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Nick Graff

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Thank You For Taking My Quiz!



The complete report should arrive in about 15 minutes.



Here is what you need to know to fully understand the report:

In case you didn't know, I like to call your low hanging fruit a "bridge".

It's a bridge that you can build, to get to your goal.

Maybe your goal is financial freedom.

Maybe your goal is to enjoy your work.

Maybe your goal is to help people.

Maybe it's all 3.

Whatever it is, you need to build a bridge to get it, and the best way to build a bridge is to determine where it should go, how big it is, how fancy it will be, what your budget is, what the deadline is, etc... in advance.

The planning process for the Golden Gate bridge started in 1919. The construction began in 1933. The project was completed in 1937. 

See how much time went into planning?

The good news is, for your bridge, it doesn't have to be anywhere near that complicated.

It could be something as simple as "I want to write a 7-day email sequence to rebuild the relationship with my flock".

That would be a good bridge to build, if you think it is the best way to achieve your goal.

Using the Golden Gate Bridge analogy... if it took 14 years to plan and 4 years to build... you can expect to spend 3x as long planning, preparing, thinking before you begin to work with your hands.

What are you going to say in the emails? How are you going to say it? Who are you writing to? What are their needs? What are their dreams? What technology are you going to use? Do you have any help? How many hours per day can you spend on this project? What is the consequence if you don't finish on time? What is plan B, if plan A doesn't work out? 

I am not suggesting that you have to follow an exact science, all I am saying is that your chances of success are greater if you think the whole thing through before you begin building... and more importantly that you make a promise to yourself to finish the bridge. Meaning, if a new, better opportunity comes along, you say no.  

And you might have already done most of the thinking... so it's possible you can start building right away.

With that said, let's get back to your result...

What is AOV?

I said that your low hanging fruit is AOV, because based on your answers, it appears that your best opportunity is getting customers to spend more per transaction.

AOV stands for "average order value".

If a customer spends $100 on average, per transaction, your AOV is $100.

AOV is the revenue side of customer acquisition. It doesn't take expenses into account.

The more your revenue, the more customers you can get.

It answers the question: “how much revenue do you generate from each transaction?”.

The mistake most entrepreneurs make is they don’t track AOV & they don’t make compelling offers.

For example...

When you go to Best Buy & check out, they ask you if you would like to add the Geek Squad service.

Unless you are a tech wizard, you probably appreciate the offer because you know that things go wrong with tech and fixing it will be a major source of frustration.

If their average transaction is $100 and they can get it up to $125 by asking a question, it's a no-brainer.

If an average customer spends $100 per transaction & you get that up to $200, with all else being equal, you just doubled your business.

So my suggestion is to look at how much customers spend per transaction, on average, and optimize it.

The best way to do that is to model someone who is great at it.

That person is Russell Brunson.

He built his business to $100M/yr in revenue on the back of AOV.

No matter what situation you are in, if you are an entrepreneur, and you are trying to sell your products & services, Russell has a product or service that will help you accomplish that.

So when customer A has problem A, he makes them offer A.

And when customer B has problem B, he makes them offer B.

This allows him to make his customers happy AND make a profit.

And he teaches his whole system to his entrepreneurial customers, like you.

When I got started building funnels, I got hired by a company that invested in Russell’s Funnel Hacks program… which was $997. He taught everything from soup to nuts, so that if you were brand new, you had the whole encyclopedia... or if you were more experienced, you could pull the chapters out that were most applicable.

Many entrepreneurs succeeded with Funnel Hacks. So Russell’s company exploded. He learned a lot about many types of businesses, he improved his system & then he rebuilt Funnel Hacks training, improved his software, rebuilt the offer & called it “Funnel Builder Secrets”... then raised the price to $1,997.

He has since sold over 10k copies of Funnel Builder Secrets at $1,997.

Hundreds of his students have used Funnel Builder Secrets to sell at least $1M in products/services… and he can prove it.

And I know how you can get Funnel Builder Secrets for free.

He is running a promo right now where you can get free access for 2 weeks.

If you are seeing this page, the promo is still running and you can get more info by clicking on this link.

Nick